interihotel MAD22, will be held in Madrid from October 5 to 7


interihotel celebrates its MAD22 edition with stunning new arrivals, a new location and a selection of leading international speakers. Making by hand, back to basics and innovation go hand in hand at interihotel “the pleasure of doing”, an event organized by the Pôle Ameublement CENFIM.

A return to origins, responsibility and the simple pleasure of doing things by hand are the pillars on which “The pleasure of doing” is built, the red thread of this new edition of interihotel, promoted by the Cenfim cluster, to be held at IFEMA Madrid on October 5, 6 and 7. The event is structured around five main themes, on which all activities will be focused: made to inspire, made to transcend, made to last, handmade and made to evolve.

interihotel is an environment designed to facilitate the relationship between more than 6,000 accredited professionals with purchasing or recommendation power in contractual hospitality projects and 150 specialty brands in contract, leaders of the sector with international projection, who take advantage of this event to present their new products. In addition, in line with previous editions, “The pleasure of doing” will offer a long list of speakers representing the impact of design in the world, including Marc Rahola, Dorothée Meilichzon, Héctor Esrawe, Rebeca Muñoz, Natali Canas, Arrate Arizaga, Jorge Penadés, Belén Moneo, Carlos Couturier, Carlos Esteban y Manuel Villanueva, Nacho Martín or Tomás Alía, among many others.

Very neat installation

One of the main characteristics of interihotel is the careful layout of the exhibition area and common areas. Fruit of the collaboration with the exhibiting brands and coordinated by the CENFIM, a device is created which maintains an overall coherence between the design of the layout, the brand and common spaces, the program of activities and the common thread of the event that generates the atmosphere in which everything is encompassed by the design.

International event

interihotel welcomes professionals from more than 40 countries, among which we find a select group of international professionals – architects, interior designers and project and design managers in hotel groups – from the United States, the United Arab Emirates, the Mexico and the United Kingdom, who will also participate in the conferences to explain the current situation of the sector in these markets.

Trends, innovation and Metaverse for new travelers

New travelers define the design of future hotels. Living Lab Interiors by Cenfim materializes at interihotel through physical Concept Rooms and Holographic Virtual Reality, in which experiences will take place during the three days of the exhibition to acquire knowledge about usability and user interaction with interior design spaces. The two physical Concept Rooms were designed by two interior design studios and represent welcoming spaces for two different lifestyles. On the one hand, the SOPHISTICATED URBAN Concept Room is a sensory space with sustainable elements and materials designed by Pombo Estudio and inspired by One Shot Hotels. On the other hand, NATURE & FAMILY is a meeting point focused on sensory learning designed by Grupo Plan and inspired by Best Hotels.

In addition, as part of the Interiors Living Lab, interihotel will once again present an immersive virtual experience that will allow visitors to take virtual tours and interact with other users through a realistic representation of their own hologram. With this, the event goes even further in its commitment to the application of the most advanced technological solutions and promotes the creation of its own metaverse through five virtual environments: FAMILY LEISURE (INDAStudio-Sideral-Qualia Studio), THE ECO-HEDONIST (designed by Lagranja Design and inspired by Le Méridien Ra Beach Hotel&Spa), THE SLOW FAMILY (designed by Patrick Genard & Asociados and inspired by Guitart Hotels), THE COMMITTED TRAVELER (designed by Cuarto Interior and inspired by Castilla Termal Hotels) and THE DIGITAL WALKER (designed by Wilson Associates and inspired by NH Hotel Group).


interihotel will reward the brands and professionals who define the interior design of hotels and restaurants. Five prizes will reward the creative and innovative effort to present avant-garde quality proposals in the sector. A jury of experts, made up of professionals nominated by leading design, architecture and hospitality entities, will determine the winners in the different categories: Best Hotel Interior Design, Best Hotel Interior Design, restaurant, most innovative product, best stand at interihotel and best professional career as an interior designer for reception areas.

interihotel, promoted by Cenfim, offers an environment designed to facilitate the B2B relationship between interior design and architecture professionals, hoteliers, developers and investors, distributors and product brands. Visitor registrations are still open on the event website website.

[email protected]
+34 977 570 166

interihotel is an environment designed to facilitate the relationship between more than 6,000 accredited professionals and 150 brands specializing in the contract, leaders in the sector with international projection

Over 90% of registered participants have the authority to purchase or recommend contract hospitality projects.

About the CENFIM Furniture Division:

CENFIM is a group of home and contract equipment companies. Founded in 2006, it brings together 148 companies and organizations across the entire furniture and interior design value chain: manufacturers of raw materials, finished products, distributors and universities. Its objective is to improve the competitiveness of member companies through strategy, innovation, market access and internationalization activities. In addition to interihotel, there are other notable collaboration projects between companies, such as the permanent showrooms it manages in Barcelona and Madrid and the innovation projects co-financed by different administrations.


Communication manager:
Oriol Amat
[email protected]
+34 647 909 040
+34 977 570 122


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